Gallery

Company name:Dans Digital
Director:Bohong Deng

This is a publicity film for a famous real estate building in Shenzhen, China. From the building design to business philosophy, the project is full of innovation; most of the project clients are also leading companies in the field of innovation; and the project is an innovative landmark of its region. Therefore, the film takes the meaning of "Reborn and evolve", utilizes the combination of technical means such as aerial photography, 3D, and special effects, and finally presents the magnificent scene at which the mountain collapses, the earth cracks up, and the project spears out.
This publicity film takes the lead in China real estate area by using the composite film technology of aerial photography, 3D, and special effects. It is a production mode breakthrough in the field of Chinese advertising production. Its unique creativity and striking visual effects also break the years’ traditional mode of Chinese advertisement, which gives priority to narration and function.