Gallery
Unsigned Studio
Australia
Credits
Team: Laurence Hardy, Joe Hamilton, David Garcia, Matt Arnold, Aiden Morse, Salvin Pu, Steven Fayers, Loc Nguyen Huu, Duc Ha, Cecily Hearn, Fooch
Notes
City Rail Link
The City Rail Link is New Zealand’s largest-ever transport infrastructure project and will transform Auckland’s public transport network. Through a direct connection or “link” from Britomart to Mount Eden station, the eastern and western lines will be brought together, to open the entire rail network.
Unsigned Studio produced a stylised and dynamic animated film that clearly explains the City Rail Link visually and communicated all the key benefits of the project.
By framing the project with the Why?, The Link? and The Benefits? we used dynamic motion graphics and animation techniques, to help craft a succinct response that stakeholders and key audiences can quickly understand.